We aim to utilize the relationship between theory and practices, focusing on two main fields: social sciences and technology

Either as the mediator between them or the facilitator of each, PUHU proposes solutions for individuals, companies, and institutions.

PUHU RESEARCH

We employ qualitative and quantitative research techniques to gather and analyze data

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PUHU ACADEMY

We present alternative ways of understanding

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PUHU CONSULTANCY

We listen, observe, gather data, analyze, detect the problems, propose solutions

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What about the consumer culture?

What about the consumer culture? As we agreed that the definitions are essential for establishing the base for strategies, let’s focus on another definition of culture this time to approach this question. Concerning the communal form, culture is defined as the customary beliefs, social forms, and material traits of a racial, religious, or social group…

Questioning the Definition of Culture

Culture is a concept that is borrowed and adapted to quite a few fields. Organizational culture, company culture, urban culture, underground culture, and so on… Defining these particular concepts may be viewed as the simple phase of dealing with the phenomena since the main task is approved to be developing strategies. However, defining and tracking…

What is culture anyway?

When we borrow and adapt concepts from (other) disciplines, we usually lose track of the origins of them. We may contribute to defining and redefining these concepts regarding our domain. Then all of a sudden we may find ourselves in the middle of a chaotic mass of uses, definitions, and explanations. Let’s assume we succeeded…