“PUHU” is an owl. It has large eyes, a flexible neck that serves to look directly backward, and large ears with feathers that focus on sounds and locate the things even in total darkness. With these abilities, an owl is the right symbol for research and strategies. Besides, it is a symbol of wisdom and knowledge that makes it appropriate for training, mentoring, and consultancy.
What PUHU does is likewise looking in each direction and focusing on each sound to learn, to understand, and to take action. The hatch of PUHU contains a group of social scientists from different fields working together: anthropology, management, information systems, marketing, engineering, design, and human resources.
Consulting and Partnership for EU-Funding Programs
Ethnography for All
Listening to Understand
Entrepreneurship Mindset Construction
Sustainable Research and Development
Mentoring and Consulting Services
– Software Solution Based on Real-Time Semantic Analysis of Customer Behavior through Social Media – Social Internet of Things – Analytical Digital Marketing system for high performance user impact – Social Network Users’ Real Time Behavioral Model Reception and Interactive Communication Management Software System – New Generation Business Process Management Platform – Scenario based Enterprise Compensation and Budget Management – NGOSS based BSS for MVNEs/MVNOs providing convergent services – Embedded Campus and City Card Smart Payment Application – SID based system software for Triple-Play Convergence in Media – Platform for E2E Smart Card Production Control and Dynamic Application Management over Smart Cards – Software System for Partner Ecosystem and Life Cycle Management based on Hierarchical KPIs – My Social Sphere, Telecom-Social Networks in Collaboration – Autonomic Services in M2M Networks – Single European Open Mobile Services Area – Intelligent Home Gateway – Process Modeling, Measurement & Automation Platform for Prod.& Consumption in Energy Supply Chains – Converged Ubiquitous Broadband Evolution – Trustworthy Mobile ICT – eTOM Based Order and Activation System For EU Telecom Sector – Highly Scalable and Multi-Dimensional Transaction Processing, Distribution and Measurement Platform
There are ten reasons why digital media marketers need anthropologists: 1. Anthropologists understand people. Anthropology is about understanding humans and the way they live. Anthropology asks what culture is, how it is acquired by the individuals and transferred to others, where it is located, and more. Culture covers knowledge, belief, institutions, attitudes, habits, values, goals,
Culture is not monolithic and fixed. Culture is due to change and adapt. Well, then why do we experience cultural differences in the era of global culture? With the technology of communication and transportation, we get closer and closer. With the language we use, tendencies we share or boundaries we exceed, we seem to be
As we agreed that the definitions are essential for establishing the base for strategies, let’s focus on another definition of culture this time to approach this question. Concerning the communal form, culture is defined as the customary beliefs, social forms, and material traits of a racial, religious, or social group1 In consideration of this definition, we may tend to assume that
Culture is a concept that is borrowed and adapted to quite a few fields. Organizational culture, company culture, urban culture, underground culture, and so on… Defining these particular concepts may be viewed as the simple phase of dealing with the phenomena since the main task is approved to be developing strategies. However, defining and tracking the origins of the concepts and